


Challenge
Traditional test drives focus on driving the vehicle, not understanding the buyer. Customer intent, preferences, and hesitation signals are lost, relying on sales recall and manual notes.
Solution
Cortus turns every test drive into an intelligent, conversational experience that captures buyer intent, preferences, and sentiment in real time, without interrupting the drive.
How It Works
The system runs on a Jetson Nano embedded inside the vehicle. During the test drive, customers naturally converse with an AI assistant about features, comfort, and performance.
Smart AI Recommendations
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Scenic Environment – Mountain roads, cityscapes, off-road terrain, or coastal highways based on vehicle type
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Human Presence – Suggests male/female models and natural poses for lifestyle appeal
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Lighting Conditions – Chooses optimal time of day (golden hour, daylight, evening, night)
This capability removes the need for physical photoshoots, accelerates campaign timelines, and preserves authentic vehicle details. By delivering aspirational, high-fidelity visuals at scale, it drives stronger customer engagement while reducing production effort and cost.

